Social Marketing Success in Your Dealership

I got an email last week, one that’s similar to many I get from dealers and dealership personnel.  It was a perfect representation of why so many dealers and other business are failing to find success on Social Media:

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Want Social Marketing Success? Fail Often!

Odometer Tampering? Really???

You may have seen the news recently, where two used car dealerships were charged with odometer tampering. By now you would think those who try to get around the law knows it is not worth it and that you will get caught. With today’s electronic age and tracking of titles it is not worth the risk. Those who violate the law cause all dealers to be scrutinized by the public and building that confidence is hard to overcome.

Penalties for odometer tampering include both State & Federal violations. They also include civil damages including three times damages plus attorney fees and criminal penalties which include large fines and jail time.

Because of this situation, we have had dealers calling us on proper odometer disclosure. Here are a few reminders.

Happy Thanksgiving

The staff at the IDS offices wish you a Happy Thanksgiving holiday.

As a reminder, the IDS offices will be closed on Thanksgiving, November 24th, as well as Friday November 25th. Our offices will reopen on Monday morning, November 28th at our regularly scheduled hours.

If you have title work that needs processing before the long holiday weekend, please remember to bring it in early in order for our staff to get it completed in a timely manner.

Thanks for your business.

Happy Thanksgiving!

It's Snowing!!! Where's My Snowrake?

It's snowing outside. Did you remember to get your snow rake today? If you forgot your snow rake you can come into one of our three offices on Monday for yours. And with an order of 50 more coming in on Monday, we are sure to have one for you, but don't wait to long as they do go quick. The price for snow rakes is $26.50 and if your an IADA member save a little on that order.

Dental Care Isn't Cheap

Dental care isn't cheap, but now, with the new NIADA Discount Dental Program*, you and your employees can avoid letting a toothache turn into a giant pain in your wallet.

You'll pay LESS for routine dental care, like cleanings, x-rays and exams. You'll cut costs for treatments, such as fillings, fluoride treatments, and pulling wisdom teeth. You can even save money on major dental work like root canals, crowns, bridges and braces.

Plus, as an IADA & NIADA member, you (and your entire family) are guaranteed acceptance in this money-saving program. You cannot be turned down — even if you have a history of dental problems.

Smile! This exclusive NIADA benefit helps you protect your family's pearly whites...while delivering lower dental bills at the same time.

But it's important to sign up for this budget-friendly program right away. To sign up for this great program contact Adam Jones at the IADAU office for details on enrollment. (801.566.3802)

Then you can relax with a smile...knowing you've already stepped up to the dental care your family needs...without letting expensive dental bills take a big bite out of your budget.

*The NIADA Discount Dental Program, all insurance solicitations, discussions, and quotes, and policy terms and fulfillment are offered by Marsh U.S. Consumer, a service of Seabury & Smith, Inc.; d/b/a in CA as Seabury & Smith Insurance Program Management, CA License #0633005, AR License #245544. Coverage may vary and/or may not be available in all states.